As artificial intelligence (AI) continues influencing how potential guests conduct their travel searches, traditional SEO tactics must evolve. This article delves into the findings from a comprehensive study of 75,000 brands, highlighting the critical factors that enhance hotel visibility in AI&driven search environments.
Compared to other countries, Switzerland has steadily become less popular as a vacation destination, which raises important questions about the factors shaping international tourism flows. This article examines the role of demographic change, particularly ageing populations, in influencing destination rankings and considers what these trends may imply for the future of Swiss tourism.
Marriott International has introduced MARRIOTT MEDIA, a new media network that connects brands with travelers through personalized content and advertising.
This figure represents an increase of nearly one&third compared to pre&pandemic levels, accounting for 11.4% of the nation's Gross Domestic Product (GDP).
U.S. hotel industry experiences a soft start in June with fluctuating weekday and weekend performances, while global RevPAR continues to grow, albeit at a slower pace. Japan sees significant growth due to EXPO 2025, contrasting with mixed results in other key markets like China and France.
HSMAI Washington DC Chapter today invited Washington metropolitan area hospitality professionals to register for its Hotel General Managers Panel, to be held June 26 at The Westin DC Downtown.