News from
Generative AI Adoption Grows as Traditional Search Declines in Travel Research
2025-12-04 19:04:19| Hotel Resource
Nearly 40% of U.S. travelers have utilized generative AI for trip planning in the past year, indicating a significant shift from traditional search methods, according to a new report by Phocuswright.
Category:
Hospitality
LATEST NEWS
IHG to Open InterContinental Hotel in Prague's Old Town in 2029
2025-12-04 17:25:53| Hotel Resource
IHG Hotels & Resorts has announced plans to open a new InterContinental hotel in Prague's Old Town, with the property expected to open in the first half of 2029.
Category:
Hospitality
The End of SEO As We Know It: How AI is Changing Hotel Search, Discovery & Direct Booking
2025-12-04 17:22:57| Hotel Resource
AI&driven search, zero&click results and answer engines are reshaping how guests discover and choose hotels. Heres what this shift means for hotel marketers, and how to stay visible as the landscape evolves.
Category:
Hospitality