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Give the Right to Be Right: Free Will, Algorithms, and How Hotels Can Design Real Choice - By Gaspard Bizeul
2026-02-10 19:08:51| Hotel Resource
Travelers like to think they pick their hotel. In reality, a stack of algorithms shapes the decision long before a booking form appears: relevance and ranking algorithms define what is even considered, bidding algorithms elevate sponsored placements above organic results, and AI recommendation engines compress the shortlist into a single suggested option, all amplified by other peoples opinions. The cumulative effect is an algorithmic illusion of choice.
Category:
Hospitality
LATEST NEWS
Yvette Estrada Joins AHLA as Senior Director for State and Local Affairs
2026-02-10 18:58:30| Hotel Resource
The American Hotel & Lodging Association has named Yvette Estrada as Senior Director of State and Local Affairs, responsible for government affairs in Los Angeles and the western United States.
Category:
Hospitality
American Travelers Show Financial Caution but Maintain Record-High Travel Budgets in 2026
2026-02-10 18:53:17| Hotel Resource
Despite ongoing financial caution and growing political influences, Americans continue to prioritize travel, with record-high budgets and a shift toward slower, more immersive experiences.
Category:
Hospitality