Media Googles Universal Commerce Protocol Signals Shift in Travel Booking and AI Commerce
 
 

Googles Universal Commerce Protocol Signals Shift in Travel Booking and AI Commerce

2026-01-19 17:26:55| Hotel Resource

Google has introduced its Universal Commerce Protocol (UCP), aiming to standardize agentic commerce across industries, with significant implications for travel companies as booking and purchasing shift toward AI&driven interactions.


Category: Hospitality

 

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Five Free Ways to Increase Direct Bookings at Your Independent Hotel & By Femke Nollet

2026-01-19 17:23:12| Hotel Resource

Growing your direct bookings doesnt always mean spending more on ads, hiring an agency, or adding yet another tool to your tech stack.


Category: Hospitality

 

Unveiling 2026 Wedding Trends: Immersive Tech, Radical Personalization, and Intentional Luxury & By Heather Apse

2026-01-19 17:14:37| Hotel Resource

According to insights from The Knot and Vogue Weddings, 2026 is the year of The Narrative Weddingwhere every detail, from the scent of the room to the AI&augmented guest book, tells a specific chapter of the couples story.


Category: Hospitality

 

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