Media Strategies to Win in the Corporate Transient Segment
 
 

Strategies to Win in the Corporate Transient Segment

2024-11-05 17:51:07| Hotel Resource

A hotels ability to influence and increase market share requires a thoughtful, well&researched strategy. Winning a targeted segment begins months if not years in advance of the annual RFP process.


Category: Hospitality

 

LATEST NEWS

A data&driven guide to OTAs for hoteliers and short&term rental managers

2024-11-05 17:46:07| Hotel Resource

Despite the industry's push toward direct bookings, the data tells an interesting story: OTAs like Booking.com and Expedia still command over 30% of all hotel and short&term rental reservations.


Category: Hospitality

 

Letter from the HFTP President: From Student to Professor: My Career&Spanning Journey with HFTP Culminates As HFTP Global President

2024-11-05 17:11:51| Hotel Resource

Justin Taillon's letter introducing himself and outlining the associations' strategic plan and mission


Category: Hospitality

 

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