Media Toxic beauty: The rise of looksmaxxing influencers
 
 

Toxic beauty: The rise of looksmaxxing influencers

2025-05-25 17:45:04| Spiritual Career Counseling

WASHINGTON, United States Hankering for a chiselled jawline, a male TikTok influencer strikes his cheekbones with a hammer highlighting the rise of looksmaxxing, an online trend pushing unproven and sometimes dangerous techniques to boost sexual appeal.Looksmaxxing influencers part of an online ecosystem dubbed the manosphere have surged in popularity across social media, capitalising on the insecurities of young men eager to boost their physical attractiveness to women.In posts across TikTok, Instagram and YouTube, they promote pseudoscientific methods to achieve everything from pouty lips to chin extensions to almond-shaped hunter eyes, often while monetising their popularity by endorsing a range of consumer products.In more extreme cases, these influencers advocate taking steroids, undergoing plastic surgery and even leg-lengthening procedures to become more attractive.While women may visit aestheticians or buy new beauty products, spurring a global beauty retail mar... [ more ]


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